Tokyo 2020 - Cookie Policy


1. Use of cookies and similar technologies

The Tokyo Organising Committee of the Olympic and Paralympic Games ("the Committee") collects certain information using cookies and similar technologies on Tokyo 2020's websites ("Tokyo 2020 Websites"), in order to analyse visitor usage, improve service, and provide services and ads that align with individual users' interests. This Cookie Policy explains these practices. For further information about how your personal information is handled and shared, please consult the Tokyo 2020 Privacy Policy.

The Committee reserves the right to modify this policy, either in whole or in part. Notice of any changes made will be provided on the website.

2. Definition: Cookies and similar technologies

The term cookie refers to data that is sent from a website and saved on visitors' devices (computers, mobile handsets, etc.) when they access the website, as a tag that allows the device in question to be recognized.

Tokyo 2020 Websites use two types of cookies: first-party cookies, which are created by the Committee, and third-party cookies, which are sent via the website by partners of the Committee (agencies serving ads on websites that have been visited, providers of software used by the Committee to analyse usage of the website, etc.). Through the use of cookies it is possible to obtain information such as how many times a device has visited a website and which other websites have been visited by the user in question in the past.

A similar technology known as a beacon (or pixel), which is used to send information from users' devices to a server, can be embedded in online content such as video or email messages. By using beacons, it is possible to obtain information from user devices, including how many times content has been viewed, the times and dates of such viewings, and whether an email message has been opened.

As described in Section 4 below, functionality associated with cookies and similar technologies can be disabled via browser settings.

3. Purposes for which cookies and related technologies are used

(1) Assessing usage data and improving service

The Committee may collect, analyse, and use information related to visitors' usage of Tokyo 2020 Websites using cookies and similar technologies in order to improve the websites and services offered to users. Tokyo 2020 Websites primarily use the following tool for this purpose:

Google Analytics

Tool provider: Google Inc.
Google Analytics terms of service
(Link to an external site)
Google privacy policy
(Link to an external site)

Google Analytics analyses visitors' use of the website (access, traffic, routing, etc.) using cookies issued by the Committee. The Committee receives the results of that analysis from Google Inc. and uses them to assess use of the website. For details, please see the following URL: (Link to an external site)

Specific information concerning Google Analytics is also available here: (Link to an external site)

People Driven DMP

Tool provider: DENTSU INC.
Specific Personal Information
(Link to an external site)
DENTSU privacy policy
(Link to an external site)
Informative Data Handling Policy
(Link to an external site)
Enquiry form
(Link to an external site)
People Driven DMP uses the IP address to distinguish access from the EU territory and does not in any way store log data.

In addition, the following application uses cookies to improve the application service and the Committee provides the service using the application:


Tool provider: YouTube,LLC.
YouTube Terms and Conditions
(Link to an external site)
YouTube (Google) privacy policy
(Link to an external site)

(2) Distributing ads

The Committee uses ad distribution services to display ads when users who have visited Tokyo 2020 Websites in the past visit certain pages. To that end, cookies and related technologies are used to collect information about users' browsing history on Tokyo 2020 Websites. The principal ad distribution services used by the Committee are listed in Section 4 (2) below. For more information about how to disable ads, please see Sections 4 (1) and (2).

(3) Improving usability

In order to improve your website experience, the Committee uses cookies and similar technologies. They will store the selected information, prevent from repeatedly showing the same selection screen, or storing your input data and confirming it in the following page or avoiding to request you the same input including plug-in of social network services (SNS) such as "Like" on Facebook or "Tweet" on Twitter or social log-in services such as those allows you to log in with your account of Google, Facebook or LINE.

4. How to disable cookies and related technologies

(1) Disabling all cookies

Cookies saved on user devices are retained until either the user deletes them or they expire. Although most browsers accept cookies by default, that functionality can be disabled by changing the browser's settings. Disabling cookie functionality may prevent use of some or all of the website's functionality, and some pages may not display properly.

For more information about how to change cookie settings in your browser, see the following links:
Google Chrome  (Link to an external site)
Microsoft Internet Explorer  (Link to an external site)
Microsoft Edge (Link to an external site)
Mozilla Firefox (Link to an external site)
Mac Safari (Link to an external site)
iPhone、iPad、iPod touch Safari (Link to an external site)

(2) Disabling cookies from a specific source

To disable Google Analytics, described in Section 3 (1) above, download the Google Analytics Opt-out Browser Add-on from the page provided by Google at the link shown below, install the add-on, and then change the browser's add-on settings. Note that use of products and services provided by Google Inc. may be impacted by use of this add-on.

Google Analytics Opt-out Browser Add-on   (Link to an external site)

To disable People Driven DMP, go to the following website of DENTSU INC. and scroll down to "4. Purposes of Use and Acquisition Method of Informative Data; Opt-out" and click "「I do not wish to accept cookies from data management platforms."   (Link to an external site)

To disable display of the ads described in Section 3 (2) above, access the page provided by each ad distributor at the links shown below and disable cookies from each. Please note that use of the products and services offered by the companies in question may be impacted by making these settings.

(Link to an external site)

Ad distributor Privacy (cookie) policy Information about how to disable ads
Yahoo Japan Corporation Yahoo! Japan Privacy Policy Disabling behaviour-targeting ads
Google Japan LLC and Google Network Google Privacy Policy Opt out of seeing personalised ads
Facebook Japan Cookie & other storage technologies About Facebook Ads
Twitter, Inc. Our use of cookies and similar technologies How Twitter Ads Work
LINE Corporation LINE Privacy Policy Settings>Privacy>Ad settings>Turn off Personalized ads setting
Sizmek Japan Sizmek Privacy Policy Opt-out Options

(3) Disabling beacons

Beacons contained in online content can be disabled by disabling cookies as described in Section (1) and (2) above. In some cases, beacons contained in email messages can be disabled by configuring your email client so that it does not download images contained in messages. However, not all email clients provide such functionality. If you are unable to disable image downloading, unsubscribe to the email newsletters you receive.